Apagie are excited to be working with the Health Tech Activator (HTA), an exciting initiative of Callaghan Innovation, to assist Healthtech companies with putting customers at the heart of healthtech.
In this high-risk COVID environment, many early-stage businesses ask themselves, how can I be confident that my product will actually sell?
We recommend three things:
- Map out your care journey; who interacts with your product/service
- Determine the main stakeholders that depend on the care journey progressing
- Understand what causes each of these to buy
We’re pleased to be collaborating with Callaghan and the HTA to help New Zealand’s healthtech innovators create stronger connections and success in international markets.